The response on social media has been immediate and intense. Supporters of the concept are thrilled to see their values represented in a dining experience that’s “not afraid to be bold.” “I’m driving five hours just to eat at this place,” said one commenter from Mississippi. “It’s about time we had a restaurant that wasn’t catering to the woke mob.”

Critics, however, have been quick to label the concept as divisive. “Just because I care about the environment and inclusion doesn’t mean I don’t like good food,” one commenter tweeted. “This ‘red state-only’ gimmick feels like a slap in the face to anyone who wants a great meal without the culture war.”

Some fans have noted that Ramsay, as a British chef, brings an outsider’s perspective to America’s red-and-blue divide, but Ramsay remains undeterred. “I may be British, but I’m here to make food—not friends,” he responded cheekily. “And if you don’t like the flavor, there’s the door.”

For Shaquille O’Neal, this venture is as much about good times as it is about good food. “I’m a people person, and I just want to see people enjoying themselves,” Shaq said. “We’re giving fans a place to eat where they can laugh, relax, and not feel like they’re walking on eggshells. This is a place for everyone who’s felt like they didn’t fit into the ‘woke’ scene.”

O’Neal even joked that he might make appearances at some of the restaurants, promising to host occasional “Shaq Nights” where fans can meet him, take photos, and maybe even go head-to-head in a basketball-themed eating contest.

Industry insiders are already speculating about the future of True Grit Grub. While some believe the concept will thrive in conservative-leaning regions, others think it may struggle to find long-term success, given the current cultural climate. Still, Ramsay and Shaq seem confident that their “un-woke” approach will hit a chord with their target audience.